Episode overview
Elaine Chow runs a single family office in Hong Kong, an institution she set up after working in the family business and seeing her brother prepare to leave it. In this conversation with Michael Macfarlane, she describes a philosophy inherited from her grandfather, who came through exile, war and hardship to settle the family in Hong Kong, started a school for families of little means and was, in her words, a very good steward of resources. That idea of stewardship runs through everything she says about money, investment and family.
On investment, Chow describes a mix of steady, income-producing holdings, value-led real estate bought when cycles bottom out and later sold to institutions, and an allocation of less than 10% to riskier opportunities such as pre-IPO technology. She sees opportunity in repurposing Hong Kong's distressed offices for medical or experiential uses and in build-to-rent residential. She also argues that a family office can serve family members who do not want to work in the family business, giving them a vehicle to pursue the causes they care about.
A large part of the conversation concerns purpose. Chow co-hosts intimate fireside chats where family offices examine philanthropic organisations with the rigour of investment due diligence, and she suggests that patriarchs give younger family members sums to steward from their teens. She grounds this in her faith and a belief that families are stewards of what they hold. The discussion closes on Hong Kong itself, which she sees as a financial and talent hub that benefits from common law, accessible business conditions, deal flow, a thriving art market and links with the Greater Bay Area.
Key ideas
Stewardship as the family inheritance
Chow traces her approach to her grandfather, who supported a large extended family and remained upbeat about sharing his legacy after settling in Hong Kong. He started a school that asked families of little means for only a nominal fee. Her family's view, she says, is that whatever has been accumulated beyond what is needed should be shared with the community, without shaming the rich or discriminating against the poor.
Steady income still requires active work
Chow argues family offices should hold steady, relatively low-yield investments that provide cash flow, such as companies with very good balance sheets. She stresses that this is active work. In bad times such companies may need refinancing, and a significant investor must engage with the banks. Her office keeps less than 10% in riskier opportunities, including pre-IPO technology, often alongside family offices with deeper sector expertise.
Value-led real estate through the cycle
Trinity looks for markets where the economic cycle is bottoming out, borrowing costs are low and assets are distressed, then adds value and exits, as it has done in Sydney and London. Chow sees current opportunities in converting Hong Kong's distressed offices into medical or experiential spaces, in below-market residential, and in build-to-rent, which she describes as steady income that also houses families.
A family office for those outside the business
In the Chinese context, Chow says, everyone in the family works for the family business. Some family members are not motivated by it. A family office can create vehicles that let them pursue their passions, such as caring for the sick or fundraising for hospitals, and draw on the family's connections and peers to influence the wider community for good.
Due diligence for philanthropy
With a business partner she describes as a champion of philanthropy, Chow hosts Jeffersonian-style dinners for eight to ten family offices on issues such as illiteracy, human trafficking, disadvantaged youth, special needs and ageing. The aim is to help families vet the many NGOs seeking support. Vetted organisations are showcased and examined in the way an investor would dissect a company.
Giving the next generation something to steward
Chow suggests patriarchs allocate sums of 100,000 to 500,000 to teenagers, and one to five million to family members aged roughly 25 to 30, for philanthropy or investment, with a showcase of the results. She wants heirs to see themselves as stewards who hold wealth temporarily before passing it on. There is no single recipe, she says, so children should be groomed early according to their gifts.
Hong Kong as an international hub
Chow regards Hong Kong as both part of China and an important international city with favourable taxation, accessible business set-up, common law and strong deal flow. She says the chairman of the Hong Kong exchange told her the city now has over 300 IPOs a year. She sees the Greater Bay Area bringing younger talent as Hong Kong ages, and the city growing as an art marketplace.
In their words
So we believe that whatever we accumulated in the past that has extra should be shared to the community.
— Elaine Chow, Wealth Office
It's not just passive investing. There's a lot of work to do.
— Elaine Chow, Wealth Office
It's like dissecting a company doing due diligence, but you do it for the philanthropy organisations.
— Elaine Chow, Wealth Office
And what we want the next generation to look at wealth is not as owners, but also stewards.
— Elaine Chow, Wealth Office
We're becoming like Switzerland and in a good way.
— Elaine Chow, Wealth Office
Quotes are taken word for word from the episode transcript.
Questions this conversation answers
What is Elaine Chow's approach to family office investment?
Chow describes a blend of steady, cash-generating holdings, value-led real estate bought when cycles bottom out, and less than 10% in riskier opportunities such as pre-IPO technology. She stresses active involvement, including engaging with banks when portfolio companies need refinancing, and co-investing in technology alongside family offices with more sector expertise.
How does she suggest families vet philanthropic organisations?
Chow and her business partner host small, Jeffersonian-style dinners for family offices, each focused on an issue such as illiteracy. They showcase NGOs that have been vetted for good use of their proceeds and discuss how the work is done. She likens the process to dissecting a company in due diligence, applied to philanthropic organisations.
How does Elaine Chow think families should prepare the next generation?
She suggests patriarchs give teenagers sums to direct into philanthropy or investments and present the results, with larger sums in their late twenties. Her aim is for heirs to regard themselves as stewards. She says there is no single recipe and encourages families to expose children early to business meetings and develop their particular gifts.